Blog
Why Our Prices Are So Low
For some businesses, there are more goals than just generating the highest amount of revenue possible. Here's what motivates us beyond money.
Why It's OK to Use AI Minimally (Or Not At All)
Just because many companies are racing to stuff as much AI as they can into their products and services doesn't mean yours has to.
The Excited Or Late Test for Stressed Entrepreneurs
When you run your own business and really enjoy what you do, you can put unnecessary stress on yourself when you're away from your desk. At these times it's helpful to ask yourself, "Is there something I have to do right now, or am I just excited?"
A Powerful Phrase for Marketers to Use When Talking to Their CEO
βI donβt knowβ should not be in marketersβ vocabulary. Even if you donβt know the answer to your CEOβs question, you will benefit by using this phrase instead.
Why I Moved from Freelancer to Company Owner
Hereβs why I made the switch β and why I havenβt looked back after five months of owning and running a business entity.
My Top Three Lessons as a First-Year Business Owner
Here are three things I would tell myself if I could go back in time to when I founded Harbeke Marketing this past summer.
New βLego Mastersβ Christopher and Robert Treated the Competition Like a Startup
Here are five entrepreneurship lessons from newly crowned Lego Masters season 4 winners Christopher Lee and Robert Zhang.
The Best Way to Handle Sales Responsibility Within a Marketing Team
Many in the social media frontline trenches are pushing back against the notion that execution-level staff are most responsible for sales. In our experience, theyβre right.
Five Business Lessons from βNewhartβ
Dick Loudon and company have business lessons to share, even 40+ years after Newhart premiered on CBS.
βServant Leadershipβ is Too Under the Radar
I found a disparity between the popularity of this leadership approach and its coverage by major media outlets.

