Hi! I’m Mark Harbeke, owner of Harbeke Marketing and a 20-year marketing veteran in small businesses

I help small business owners get more value from Google Analytics – and save on the cost of a full custom dashboard

My clients get real-time website visitor insights on the journey from:

Content traffic or other attributed traffic

call-to-action clicks

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completing a desired sales or lead gen action

Here’s what this looks like in Google Analytics 4 (GA4):

I can set your conversion funnel starting step as your:

  • Homepage

  • Product or service landing page

  • About page

  • FAQ page

  • Or any other page you want to start tracking from!

The funnel end goal can be the most important visitor actions for your business, such as:

  • Purchases

  • Calls

  • Meeting bookings

  • Newsletter signups

  • Lead magnet signups

  • And more!

What working together looks like

GA4 Conversion Funnel Setup

  • You have website tracking event(s) set up in Google Tag Manager and GA4

  • Plugging in one or more of your events, I set up a custom conversion funnel (exploration) in the Explore tab within your GA4 account

  • In a video or virtual call, I walk you through how to access your new conversion funnel on demand

Cost: $95 per funnel

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Custom Tracking Event Setup

  • Working with you, I set up and test one or more tracking events in your Tag Manager account (includes, if applicable, resolving any urgent container quality issues)

  • In a video or virtual call, I walk you through what was updated in your Tag Manager + GA4 accounts

  • Provides the event setup foundation to enable GA4 Conversion Funnel Setup

Cost: $85 per event

Book a Call to Learn More

Testimonials

  • "Harbeke Marketing has become an integral part of my business, allowing me to provide top-quality conversion tracking and extremely accurate reporting for my clients. This allows me to show clients that the marketing strategies my company is implementing directly convert to leads/sales."

    — Becca Berkenstadt, Owner, Worldly Strategies

  • "Mark knows the tech side of digital marketing."

    — Jack Sandel, Owner, AXEO Systems

  • "Partnering with Mark on client work has been an AWESOME way to up the data game for my clients when it comes to event tracking in Google Analytics."

    — Kristi Mitchell, Owner, Marketing Uncomplicated

  • "Through Harbeke Marketing, I finally have my GA4 set up with the resources to understand, manage, and utilize the data from the reports. Mark's communication style is comfortable and patient. I recommend Harbeke Marketing for both its services and customer care."

    — Kim Beaty, Founder and CEO, GUM Digital Marketing

  • "Thank you so much for all your help with the client analytics setup! I appreciate how smooth and thorough you made the process."

    — Kait Schmidek, Owner, Kait Schmidek Design Studio

  • ⭐️⭐️⭐️⭐️⭐️

    — Tracy Reynolds, CEO, MapToppers

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